“Luca: Seeing Red” tells the extraordinary rise of Luca Cordero di Montezemolo, the man who revolutionized Ferrari’s image in the 1970s, restoring its
“Luca: Seeing Red” tells the extraordinary rise of Luca Cordero di Montezemolo, the man who revolutionized Ferrari’s image in the 1970s, restoring its glory with world championships won by legends like Niki Lauda and Michael Schumacher. More than just a sports executive, Montezemolo became the charismatic public face of Ferrari and a symbol of a new industrial Italy, capable of...
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